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Moro Hub Partners with WMW to drive sustainable digital transformation led by IoT Solutions

Updated: May 16, 2023

Dubai, UAE, 24 February 2023: Moro Hub, a subsidiary of Digital DEWA, the digital arm of Dubai Electricity and Water Authority (PJSC), and WMW, a fully customizable IoT data platform that gathers, processes and analyses data collected from people and things, signed a strategic partnership to drive sustainable digital transformation in the UAE.


Signed between Mohammad Bin Sulaiman, Chief Executive Officer of Moro Hub and Bert Vanaken, Chief Executive Officer of WMW, the agreement aims to leverage WMW’s IoT data platform and applications to deliver valuable business insights to Moro Hub’s clients across any industry and for any use case.





Moro Hub is well on its way to drive, host and enable digital transformation for the better good. According to the World Economic Forum, IoT is undoubtedly one of the largest enablers for responsible digital transformation, and therefore an important cornerstone for Moro Hub’s vision for a better future. For companies and organizations around the world to make changes in their processes that contribute to delivering sustainable goals, they need to understand where and how to make that change. This is where data comes in; data to gain the insights needed to tackle the issue at their core. Our partnership with WMW will enable businesses to capitalize on IoT solutions and obtain valuable insights, making their operations more efficient,” said Mohammad Bin Sulaiman, Chief Executive Officer of Moro Hub.


According to Precedence Research, it is estimated that the Industrial IoT market size will grow from $326.1 billion in 2021 to $1742.8 billion by 2030. This economic value will increase even more once consumer and public sector IoT are included.


According to Moro Hub, business organisations always require information to tackle bottlenecks and issues in their day-to-day business operations, logistical chains, machinery, safety protocols and much more. With the help of WMW’s IoT platform, which acts as a hub with a single user interface to visualise any asset in any location for any use case, sensors detect and collect any sort of activity and any sort of datapoint. These are then reported into a dashboard where they are analysed and translated into actionable outcomes for Moro’s customers.


It is a pleasure to collaborate with Moro Hub, a leader in digital transformation. Serving a common goal to help private and public sector entities achieve their digital goals sustainably, we provide agnostic and 100% customizable IoT solutions by collecting, analyzing and visualizing IoT data that can help clients accelerate their business growth. Our partnership with Moro Hub will not only facilitate business organisations in their day-to-day operations, but also translate into sustainable success measures,” said Bert Vanaken, Chief Executive Officer of WMW.

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